In: Business and Management

Submitted By chmuller5
Words 2641
Pages 11
Caso Walnut Venture

Profesor : Claudio Dufeu

A. Preguntas para el análisis del negocio.

1) ¿Por qué un emprendedor debiera buscar financiamiento de un inversionista ángel?

RBS pasó la etapa de I+D, su software SOFTRAX funciona y es recomendado por sus clientes actuales, por tanto se encuentra en una etapa de crecimiento, para lo cual requiere financiamiento.

En este caso, más que un inversionista ángel se trata de una red de inversionistas ángeles, Walnut, grupo de emprendedores norteamericanos con experiencia en todos los estamentos de una empresa, muchos de ellos con éxito probado en la industria de la tecnología – software, lo que sin duda abre oportunidades de colaboración conjunta para empresas como RBS, aprovechando el expertise y las redes podría traer una expansión de la mano de un grupo como Walnut.

Las principales ventajas de trabajar con una red de inversionista como este caso son:

▪ Inversión fragmentada: hay 3 grupos de inversionistas (Walnut, EVS, Mid-Atlantic) y además dentro de Walnut, conviven más de 10 inversionistas, por lo tanto el poder efectivo de negociación es menor que cuando se trata de un solo inversionista.

▪ Redes profesionales, lo que abre oportunidades de colaboración con todos sus miembros, aprovechando su expertise y contactos en la industria del software.

▪ Walnut cree en RBS y le atrae la oportunidad de inversión, de hecho ellos mismos se ponen la meta de atraer los US$ 2 millones que necesita RBS para su expansión, se ven como socios de valor agregado.

▪ Por lo anterior, aumentan las probabilidades de que otros inversionistas quieran participar, muchos de ellos con valor y expertise en el negocio, como el caso de EVS.

▪ Al haber hecho inversiones en otras oportunidades, las redes de inversionistas tienen procesos estándares de levantamiento de…...

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