Southern Soul Restaurant

In: Other Topics

Submitted By tiffrich
Words 619
Pages 3
Southern Soul Restaurant Concept
HTM 100
Professor Weiss

A Southern Soul food restaurant located in the heat of Orangeburg Sc. Located near the colleges, downtown work environment bringing the students, workforce and their families for comfort Southern hospitality foods. Southern Soul is the perfect name to represent our down to earth southern hospitality and just the right amount of heart and soul we put into every one of our dishes.
Mission: To provide our value customers high quality nutritional food and services in a friendly southern manner.
Goals: A goal to raise $50,000 to buy modern day restaurant furnishings and equipment. We would like to create quality, consistency and security that would make Southern Soul the leading home style eatery in Orangeburg Sc, by doing so we would in a couple of years like to add a breakfast menu after the start of business progresses. The last goal is to create an everlasting menu and eatery that keeps our guest coming back and bringing friends and out or towners to eat with us at Southern Soul’s.
Objectives: Our objectives are to make a profitable income within the first year. We would like to ensure customer satisfaction and build a repeat customer base. A Frequent diner card could be put into place to entice regular customers to come back more often.
Market: To generate traffic we will have busier lunchtimes and dinner services. Serving lunch/snack specials and a full course dinner menu, incorporating curb-side service for take out. Weekly and daily specials will bring in the college student, workforce lunchers, locals and their families, targeting everyone budget and their eating desires. We are in the market for grabbing every nationality and age. We will market our business through social and local networking, newspapers ads, flyers anything to catch the customer’s eye.
Concept: Southern Soul a mid-scale…...

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