Simple Pleasure

In: Business and Management

Submitted By niomifaison
Words 6093
Pages 25
Simple Pleasure Marketing Plan
Keller Graduate School of Management –HM585
Instructor: Christopher Zombas
Niomi Faison
February 20, 2011

Final Draft

Executive Summary
Simple Pleasures is an establishment that will makes all dreams come true. Not only will it be a place to enjoy some of the best cuisine that anyone will die for on this side of the Mason Dixon line in addition to, some of the best movies of all times as well as, as entering paradise when you waltz into your guest room, which remembers the period of cultural enhancement, social grace, and general affluence in the last decades of the 18th and first decade of the 19th centuries. The enthusiasm of the "Let the Good Time Roll" era will be reawakened as the model of this restaurant on the establishments of the Montmartre district of Savannah. The patrons that will visit this establishment will be lured in an ambience of one of a kind and no experience like any other. This business has taken three concepts and merges them together as one that will be very appealing to all of their customers.
The decor will be comparable to that of the restaurant themes of 1860's to 1880's, and feature artwork of the Impressionists such as Pierre-Auguste Renoir, Henri de Toulouse-Lautrec, Mary Cassat, and Berthe Morisot (McLaughlin).
The thrilling and invigorating characteristics of this restaurant are that it surpass beyond decor and shift into a genuine existence, initial experience. From the ambience and the soft flowing silhouette music will make every moment a precious and expressive encounter.
The menu is a diverse, international, elegant variety. Every page is vastly exemplified with artist illustrations of the regional cuisine, a small drawing of the world displaying the area and original ingredients. The bulk of the menu is the cuisine of Europe and America in addition to, offering…...

Similar Documents

Aesthetic Pleasure of Art

...The Aesthetic Pleasure of Art: The Elements of Art 1. Line- Can be endless, diagonal, horizontal, thick, thin, way or straight. A line is made using a writing tool such as a marker, crayon or pencil. 2. Space- The distance around, above, below, between and inside of things. 3. Value- The lightness or darkness of an object or color. 4. Texture- How the object (art) looks or feels. 5. Shape- Natural or geometric. Can also be the length or height of an object. 6. Form- The depth, width and length of an object. 7. Color- Random, complimentary and/or primary. Colors are shown based on how natural light reflects off of a particular object. The Principles of Art 1. Unity- Unity is accomplished by making the work feel complete. 2. Balance- Elements are put into place so that one part doesn’t overshadow the other parts. 3. Variety- Different shapes, colors and lines makes the artwork interesting. 4. Harmony- Makes the artwork interesting and enjoyable when all of the shapes, patters, colors and textures are in harmony. 5. Proportion- Art based objects should be scaled and have sized relations to fit the art properly. 6. Rhythm- The repetition of colors, lines, and shapes that makes or creates the feeling of movement. 7. Emphasis- Guides the viewer’s eyes to the most important part of the artwork. Methods for Teaching Art Appreciation One method for teaching art appreciation is to integrate art into mathematics. One way to do this...

Words: 423 - Pages: 2

The Pleasure to Burn

...Tenille Splunge Professor Flynn English 102 11 February 2013 The Pleasure to Burn Imagine coming home from an enjoying night out on the town, slipping into your most comfortable/ elegant sleepwear, clicking on some good TV and enjoying the pleasure to burn. This ad for Camel cigarettes featuring a beautifully alluring woman seemingly enjoying her cigarette is appealing, but Why? And how do marketers know this will work? Camel cigarette advertisers are marketing through communication, using ethos to persuade their particular audience about products ideas and services that they are told that they need, without reguard to what the customer actually gets. Advertisers are keeping customers coming back by marketing through communications, keeping the ever burning flames of human desire ignited. Once an advertiser has a target market/audience the task is then to create appeal. The most popular communications used are, billboards, commercials, and magazine and newspaper ads. The advertisers use ethos to portray an image of themselves to their unassuming customers. By keeping in touch with their current customers, advertisers can create ads that stay in its customers minds which can lead to repeat loyalty to that particular brand. This is called brand association. In this ad marketers are trying to imply that smoking Camel cigarettes will promote a relationship with this alluring half naked woman. These sorts of ads are misleading. Advertisers of these types of ads appeal......

Words: 751 - Pages: 4

Simple important for one to has passion to start a business that relevant to the business. This passion will enable one to have something to yearn for, to strive for which can eventually become the very good idea that change everything. However, having a passion should be met with the right opportunity. To see a right opportunity and take advantage of it is much more challenging. It is the matter of doing the right thing at the same time and at the right place. 2. Spread idea and make it into opportunity. Idea alone cannot do anything. It must be tested, out fielded and thereby can be determined the feasibility. After this phase, the idea is spread to more than 1 person. This idea will have importance and ideas of multiple people. From one simple idea, the idea has become larger, more varied and more innovative than ever. Because of that, it has become a serious thought to be concerned with. However, whether it is possible remain a question. As such, it must be refined so that it can be realistic and thereby applicable. 3. Opportunity or notAfter careful evaluation, there will be a lot of loophole in your plan. How will you deal with it? What can go wrong? Should you go forward with the plan? No matter what, the fact that you evaluate the plan carefully has given you good insight into the market and your situation. There is no perfect business as there will always be flaws. However, even if the plan should be postpone, there are rooms for improvement for plan for the future......

Words: 349 - Pages: 2


...Attempting to define how Flaubert wanted the reader to view religion in his short story “A Simple Heart” is frustratingly beautiful. The title figure, Felicite has been variously interpreted by many regarding her representation of religion. Her unsophistication is not to be viewed as a hindrance as it allows her to share a saintly relationship with the Holy Spirit. The Holy Sprit had been reduced to taxidermy as it is portrayed as Felicite’s pet parrot Loulou. Felicite’s quasi-satirical world of spirituality had been diminished to something so non-permanent it made the story difficult to evaluate seriously with regards to religion. However, upon reevaluating the role Loulou played in Felicite’s life and her hardships “A Simple Heart” becomes a compelling tale about a triumphant spiritual journey. This story could easily be dismissed as an artless tale about a woman who experienced adversity and amounted to nothing. But, with some true thought and open-mindedness it is evident that Felicite is truly worthy of sainthood through her dedication to her religion, loved-ones and hard work. Flaubert did not make religion extremely obvious all the time in this story. Felicite was an extremely selfless, illiterate maid who devoted most of her life to other people. There were no extraordinary measures or miracles that are standard in declaring saints but Felicite’s unwavering faith is enough. Everyone she is close to including her beloved parrot Loulou that she stuffs after its......

Words: 1535 - Pages: 7

Pleasure of Reading

...Pleasure Of Reading Food is necessary for our body. Similarly, we also need food for our mind. The best food for the mind is the reading of books. It has a joy of its own, which perhaps nothing else can give the pleasure one derives from reading is procreative as well as ennobling. Reading gives us peculiar joy and we forget the cares and worries of life. Reading makes a man perfect. By reading we get information, facts and knowledge of the affairs of the world. The books prescribed for our formal education do not provide pleasure to us. This is an obligation on us to read those books as we have to continue with our education. We are to go through them even though we may not like them. The books that provide us pleasure are the books of our liking and interest. Therefore we should have a vast field of good books for our knowledge. Most of the people who read books as a part (pass) time, read them for pleasure only. But it is very much doubtful that all those who read get any real pleasure out of it. These days, reading has become a fashion too. We can see people reading books in buses, trains, even bus-stops and restaurants. The only purpose of these readers is to boast that they have also read that book. These people never get any pleasure out of reading. Some readers are really fond of reading. This is a passion for them. This category of readers wants something to read that is really romantic, thrilling and full of suspense. They generally like to read detective......

Words: 778 - Pages: 4

To Pleasure a Prince

...To Pleasure A Prince by Sabrina Jeffries is very close to being a wallbanger for me because the hero in this book is truly hard to tolerate and the heroine's "growing affection" for him comes off like increasing desperation on her part to emulate her martyr-prone romance heroine sisters. On one hand, I try to be patient with this book. I've read bad boy heroes who push the limits of acceptable behavior, enjoy these books, and there's that. But Marcus North isn't a bad boy as much as he comes off like a snarling caricature, the illegitimate son of the Tasmanian Devil and Wild E Coyote, with absolutely no redeeming feature whatsoever where I am concerned to commend him to anyone other than women who write love letters to men on the death row. Marcus isn't abusive, physically, but his actions are so offensive to me because he acts like a ten-year old boy denied his candies. His actions are completely self-absorbed. In fact, I don't remember encountering any hero as self-absorbed from start to finish like our Viscount Draker here. Regina Tremaine is our heroine and she has a secret. Maybe I shouldn't reveal the nature of this secret, so I'll just say that she has a valid excuse to hope that Marcus' sister Louisa be the wife to her brother. Marcus believes that her brother has shady reasons to court Louisa, so he opposes the relationship. Being a heroine, Regina naturally confronts Marcus in his place (with a chaperone that she leaves behind in the carriage, of course, because...

Words: 880 - Pages: 4

Simple Living

...Argue whether or not "Simple living" would be beneficial or, even, possible in modern society In this contemporary society, simple living is an uncommon practice. However, making one’s life simple requires consistency, determination, and demanding practice. Everyone perceives the meaning of simple living differently since it is a deliberate way of living. For example, some people are willing to forgo everyday amenities such as cell phones, televisions, and the internet whereas some others are not, but instead are ready to give up things like expensive cars, jewelries, large homes, and so on. Although, downsizing one’s life requires people to do without certain things, it’s satisfying and rewarding since it helps to reduce expenses and consumption, alleviate stress and hassles in life, and improve the quality of life. Simplifying one’s life makes one refrain from frivolous spending and excessive consumption, which will consequently increase savings so that expenses can be met on time. One would be well-budgeted to meet unforeseen circumstances. Moreover, most people do not know the difference between needs and wants. For instance, a Mercedes Benz, which is a luxury good could be considered a basic necessity in this modern society. Everyone needs the basic necessities, that is, food, water, clothes, and shelter to subsist. However, reducing unnecessary possession and consumption on these necessities would be of a great deal of help. For example, instead of eating outside...

Words: 643 - Pages: 3

What Gives You Pleasure

...“What gives you pleasure?” and “What makes you feel good?” Those are questions I don’t really often ask myself. It’s not like they are hard questions but to me in actuality they are. I always wonder with these types of questions if I am giving the right answer or if there is even a right answer. I don’t think there is a right or wrong answer in general. The best answer is the one you give. We all have our own definition of pleasure and what makes us feel good. What brings me the most pleasure and makes me feel good first and foremost are my kids. I was told I would never be able to have kids, but God has blessed me with two beautiful girls. I enjoy all my time with them both. I guess you could also say that being a mom also brings me pleasure and makes me feel good. I couldn’t imagine doing anything else in the world. I never pictured myself the mother type but it suits me. Being a mom to my girls is something that brings me joy; makes my heart swell up with pride just knowing that I made those girls and they love me no matter what. Of course other things in this world bring me pleasure and make me feel good. Things such as friends and family, music, sweets like chocolate, and big bear hugs. I love having an intimate relationship with my best friend; it gives me no greater pleasure to know that I am sharing my life forever with him. I also enjoy jumping in my car and going for a ride with the windows down and music blasting, not a care in the world and nowhere to be. I......

Words: 392 - Pages: 2

Simple Understanding

... Simple UnderstandingIsaiah Gauthier10/20/2014Mr. Trace1 | The Declaration of Independence was written as the way for the colonist to notify King George that they were splitting away from British control. The document was organized in 3 parts, intro and beliefs, their list of grievances, and the formal declaration. The introduction gave the reasons why the declaration was being written. The grievances list all the things the colonists didn’t agree with the king about like taxes. The formal declaration basically explained that the colonist are now independent and are not subject to Britain.2 | The Declaration of Independence illustrates the principle of popular sovereignty which means the people have consent of the government. Before independence the people had no control and were forced to live with the decisions of the king, but the Declaration changed that. Popular sovereignty comes from natural rights, granted by "the Creator". As a consequence, no legitimate government may exist without the "consent of the governed". 3 | The Declaration of Independence demonstrates the idea of social contract which means people have the right to take control of the government. King George was beginning to become careless with his laws on the colonist and the colonist had no say as to what happened next. In the declaration it stated "That whenever any Form of Government becomes destructive of these ends, it is the Right of the People to alter or to abolish it, and to institute new......

Words: 431 - Pages: 2

The Pleasure Scale

...Professor Habbestad English 104 2 December 2013 The Pleasure Scale As we go through life we will experience different events that will help shape the scales that we use in life. Biss talks about how pain is our own experience and no one else can feel the same intensity of pain that we feel at any given point in the day. I believe that it can also be turned around no one can feel the same type of pleasure that I feel. There is no way that I can write a scale of pleasure that fits every person that is on the earth; the only scale that I can make is one where I use the pleasure that have happened to me during my life time. As we age we tend to go through events that will change our outlook on life. Something that may have been a pleasure to us when we were younger may not be pleasure to use when we are older. Take for instance playing on the playground as a young child, that was to time of the day we all waited for we got to go outside and play on the jungle gym. That would not bring me pleasure it would make me depressed just for the fact that I can no longer play on the jungle gym because I am not small enough to enjoy to the level that I would want to. 0 Imagine a world where there is no such thing as pain. Now that you have done that do you think that there would be pleasure in that world? If there is no pain there can be no pleasure they go hand in hand. If you have never felt pain then how can you know what pleasure is? Biss talks about how there is not an absolute......

Words: 2804 - Pages: 12


...Pleasure resides in the activity which is perfected by that pleasure. A pleasure which is proper to an activity makes the activity more accurate, more enduring, and better, while an alien pleasure impairs the activity. The pleasure proper to a good activity is good, while the pleasure proper to a bad activity is evil. Just as each animal is thought to have a proper function, it also has a proper pleasure which corresponds to the activity of that function. The pleasures proper to human beings are those which correspond to the activity of a perfect and blessed man. Section 6: Let us review what has already been said about happiness. Happiness is an activity of some sort which is chosen for its own sake and is self-sufficient. Actions according to virtue are chosen for their own sake. Happiness is not found in amusement, for it would be absurd to argue that the goal of a person's life and work is amusement. Rather, amusement is chosen for the purpose of relaxation, which is necessary to enable a person to engage in serious work. Everything is thought to be chosen for the sake of something else except for happiness. A happy life is a life according to virtue. Section 7: Since it has already been established [in Book One] that happiness is an activity according to virtue, it is reasonable to posit that it is an activity according to the highest virtue, which would be an activity corresponding to the best part of man. The activity of the intellect is the best human......

Words: 1724 - Pages: 7

Sadistic Pleasure

...Cannon ENG-112-06W June 3, 2015 A Sadistic Pleasure “The Tattooer” Junichiro Tanizaki The Story of “The Tattooer” by Junichiro Tanizaki is a colorful story enriched with non-sexual sadistic pleasure and is brought to life with his choice of words and the story line makes it not only sadistic but also extremely erotic and somewhat of a love story by the way he portrays pleasure in the form of sadism. This is all done through emotional and internal sensual gratification instead of sexual. It is about passion, desire, control, and power all found within one’s self. This story takes place in Japan in a time where wealthy men would go to extensive lengths to impress and attract the young women such as geishas. It was a time where young delicate women could control any willing man by simply letting him indulge in her beauty. Men would decorate their bodies with ink to show their masculinity to these young women in hopes they would be so inclined to have the woman give them a glimpse of her sweet tenderness. There was an exquisite tattooer in the village named Seikichi. Seikichi was a unique painter and tattooer. However, Seikichi did not accept just anyone seeking a tattoo, nor did he accept payment, for Seikichi’s payment was giving the tattoo itself. Seikichi deems to be a form of a sadist. His pleasure came from the pain the people on the other end of the needle endured. The author declares “His pleasure lay in the agony men felt as he drove his needles......

Words: 1092 - Pages: 5


...kasakit MAGMAHAL??????????????????? GOD: Kasi Anak, Minahal mo ng sobra ang taong Nilaan ko para sa IBA." Pag in love ka, makakalimutan mong gwapo o maganda ka… Alam nyo kung bakit? Dahil kahit pangit, pinagseselosan.. Ang tunay na lalaki, nanghihingi ng second chance para magbago. Hindi para mang-gago na naman. Kung nagawa kitang mahalin nuon, eh di uulitin ko, pero sa ibang tao naman ngayon. Kung kelan mo naramdaman na totoo at sobrang mahal mo na siya tsaka naman niya pinaparamdam na hindi kayo para sa isa't-isa Kung mahal ka talaga ng taong mahal mo, matututo syang umiwas sa lahat ng mga bagay na magiging dahilan ng paghihinala mo. Hindi ibibigay ng DIYOS ang taong gusto mo, kasi, ibibigay niya ang taong KAILANGAN mo. Ang Buhay ko, Simple lang WALANG LABIS, pero.........IKAW LANG ANG KULANG!!! Alam mo ba na Minsan Lang Kita Iibigin dahil ang minsan ay magpakailanman! Wag mong gawing INA. Kung wala kang balak gawing ASAWA. Hindi naman ang puso ang pangunahing salarin ng pagkabigo sa pag-ibig, kundi ang matatamis na salita na hindi kailanman ginawa. Boy: Mahal na mahal kita. Handa akong ibuwis ang lahat ng meron ako para sayo. :'> Girl: SAMPLE! SAMPLE! SAMPLE! SAMPLE! Kung nabibili lang ang mga taong hindi nanloloko, kahit mahal pa yan, PAG-IIPUNAN ko. Wag mong baguhin ang isang tao, dahil hindi siya nilikha para sa kagustuhan mo. Minsan kaya kayo nagkakalabuan, nag aantayan kau kung sino unang magpaparamdam. Lahat ng babae hindi perpekto, pero hindi pa......

Words: 4066 - Pages: 17

Aristotle’s Account of Pleasure

...Aristotle’s Account of Pleasure We are a pleasure driven society always waiting to be amused. Self indulgence is a very natural aspect of human life. Does pleasure affect our lives? Will it make us happy at the end? Well, Aristotle will let us know what it means to be happy and have a good life in the Nicomachean Ethics. In the process, he reveals his own account of pleasure as well as other philosophers opposing views on the subject. The author highlights the key them by telling us that pleasure is not the chief good. However, it is an end in itself, which makes it good. In addition, pleasure is also not a process because it doesn’t involve any movement from incompleteness to completeness. According to Aristotle, happiness is known as the Greek word Eudemonia. It is the chief good which makes it an end in itself and is what we should all aim for. In the Ethics Aristotle is trying to unfold the opposed views of other philosophers. The first view is based on the principle that pleasure is good, whereas the second view is believed by some that pleasure is a negative concept. Philosophers such as Eudoxus, agree with the first view and argues that we all try to avoid pain instead desire pleasure therefore, pleasure must be good. It may not be the final good, but it is an end in itself. He also argues that when pleasure is added to any good, it makes it better. For example, to just temperate actions makes it worthy of choice, and that it is only by itself that......

Words: 1288 - Pages: 6

Tales of Simple

...America and dehumanization The text “Tales of Simple: Coffee break” is written by Langston Hughes in 1965. The text was written a couple of years after that the conflict between black and white Americans peaked. Simple and “I” are two black men, who in their coffee break, is talking about how Simple’s boss comes with racial statements. Simple is tired of the fact that black people always is seen as a unit, and not as individuals. Simple’s boss claims that Simple represents the Negros, as Martin Luther King, and other famous Afro-Americans do. Simple then interrupts him, where he says that one man represents himself. In addition, they also come by the fact that the white only integrates them self with the black to a certain point, where they expect that the blacks should integrate with the white people at its fullest. Simple means that there should be a reintegration, whereas the white also should adjust after the black people’s culture and way of living. How should the integration take place? In many years, even after the conflict between the black and the white, all the Negros were seen as one kind of people with the same interests and political preferences. This has been one of the main problems related to the segregation in the USA. “And being white and curious, my boss keeps asking me just what does THE Negro want. Yesterday he tackled me during the coffee break, talking about THE Negro. He always says ‘THE Negro’ as if there were not 50-11 different kinds of Negroes in...

Words: 935 - Pages: 4