Nikon

In: Business and Management

Submitted By rickili
Words 314
Pages 2
Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon Nikon…...

Similar Documents

Nikon

...FOR IMMEDIATE RELEASE Rapid growth of consumerism to drive Digital Camera Market in India, finds Netscribes Netscribes (India) Pvt. Ltd. launches a report on the Digital Camera Market in India 2012 as part of Netscribes’ Information Technology Series. Mumbai, India – January 18, 2012 – Netscribes (India) Pvt. Ltd., a knowledge consulting solutions company, announces the launch of its report Digital Camera Market in India 2012. Adoption rate of digital cameras in India is rising steadily due to rapid growth of consumerism and is anticipated to witness a dynamic growth in the near future. Currently, vendors in the market offer their products under the ‘Point and Shoot’ and ‘DSLR’ segments. Primarily, increasing disposable income especially amongst the youth working class and a surge in travel plans amongst consumers is expected to further increase the demand for digital cameras. Upcoming innovative and technologically advanced products such as mirrorless cameras and 3D cameras are likely to gain acceptance amongst consumers which in turn will provide a boost to the Indian digital camera market. The report begins with a market overview, which provides an insight to the overall digital camera market. It describes the primary reasons which are propelling the market forward. The section also talks about the prevailing competition amongst major players and the market size and growth figures in India in terms of revenue as well as total camera units. This section also features......

Words: 1148 - Pages: 5

Nikon

........................................................................263 Side-by-side Comparison..............................................................................................264 O My Menu/m Recent Settings ...................................................................................... 265 Recent Settings .....................................................................................................................268 x Technical Notes 269 Compatible Lenses............................................................................................................... 269 Optional Flash Units (Speedlights)................................................................................. 275 The Nikon Creative Lighting System (CLS) ................................................................. 276 Other Accessories ................................................................................................................. 280 Attaching a Power Connector and AC Adapter ........................................................ 282 Caring for the Camera......................................................................................................... 283 Storage..................................................................................................................................... 283 Cleaning ....................................................................................................................

Words: 76513 - Pages: 307

Nikon Cool Pix P100 Mаnual

...other documentation provided with your Nikon product are trademarks or registered trademarks of their respective holders. AVC Patent Portfolio License This product is licensed under the AVC Patent Portfolio License for the personal and non-commercial use of a consumer to (i) encode video in compliance with the AVC standard (“AVC video”) and/or (ii) decode AVC video that was encoded by a consumer engaged in a personal and non-commercial activity and/or was obtained from a video provider licensed to provide AVC video. No license is granted or shall be implied for any other use. Additional information may be obtained from MPEG LA, L.L.C. See http://www.mpegla.com. Introduction First Steps Basic Photography and Playback: A (Auto) Mode More on Shooting More on Playback Editing Pictures Movie Recording and Playback Connecting to Televisions, Computers and Printers Basic Camera Setup Caring for the Camera Technical Notes and Index i For Your Safety To prevent damage to your Nikon product or injury to yourself or to others, read the following safety precautions in their entirety before using this equipment. Keep these safety instructions where all those who use the product will read them. The consequences that could result from failure to observe the precautions listed in this section are indicated by the following symbol: This icon marks warnings, information that should be read before using this Nikon product, to prevent possible......

Words: 53214 - Pages: 213

Nikon

...Nikon Part I: Data collection I. Mission statement: CSR Policy: For the Nikon Group, fulfilling CSR means embodying its corporate philosophy: "Trustworthiness and Creativity." We are aiming to contribute to sustainable development by living up to the trust we are given by society, and also by creating more value than expected. As a common plan of action for the entire Group we have adopted "Our Aspirations," which were formulated through a project discussion in which both top management and employees participated, and "Our Commitments," which are made to realize those aspirations. We are also working to increase CSR awareness among each and every employee through the Nikon CSR Charter, which is Nikon Group's basic policy on social responsibility, and the Nikon Code of Conduct, which is our code for daily business activities. Furthermore, we participate in the UN Global Compact, and support its Ten Principles regarding Human rights, Labour, Environment, and Anti-corruption. Diversity: The Nikon Group employs people with a diverse range of backgrounds. By respecting their diversity and human rights and by treating them fairly, our basic policy is to develop an environment in which employees can make the most of their abilities and produce results as a team. We currently focus on efforts in Japan, such as supporting the progress of women in the workplace and assisting people with disabilities. Nikon Corporation pursues a basic policy under which it develops systems...

Words: 1256 - Pages: 6

Nikon

...functions. Autofocus also delivered the precision Iʼve come to expect of Nikon SLR cameras. The viewfinder provides a clear view, and itʼs easy to change focus points to match the shot. I shot with the D80 the same way I use my film bodies, and I felt completely comfortable doing so. The D80 is a performer that transcends distinctions between film and digital cameras. Y: One of the advantages of digital is in how it smoothes the photographic process. You can change settings at any time on a digital camera that are the equivalent of changing the type of film. A good example of this is the ability to change sensitivity. Digital is also more efficient than film. You canʼt confirm what youʼve shot with film until after developing the film, whereas digital allows you to accurately confirm whatever you want as you shoot. This point really struck me as I shot with the D80. H: It sounds as though we agree that the D80 is a perfect camera for every aspiring photographer, as well as one that is capable of satisfying both a photojournalist such as me, and a commercial photographer such as yourself. For every aspiring photographer – High performance that satisfies all shooting styles • 10.2 effective megapixel CCD image sensor • Advanced image processing engine • Improved 11-area AF system • 0.18 sec. start-up and short release time lag • 2.5-inch LCD with wide viewing angle • Large, bright 0.94x viewfinder • Nikon D-SLR build quality and fine ergonomic design • D-Lighting, Filters......

Words: 7134 - Pages: 29

Nikon

...Marketing Communication. Nikon Introduction Nikon is amongst the pioneers of the optical and camera manufacturing market and has been around since the 1910s. Their technology is undeniably one of the best, allowing consumers to experience fast speed and sharp photography. Nikon however, is not the first brand that most consumers will think of when considering the purchase of a camera. History of Nikon The brand Nikon was given to small sized cameras in 1946 after the World War II by the company Nippon Kogaku KK, which was formed by the merging of Three Japanese leading optical manufactures in 1917. In 1948, the world’s first Nikon camera was manufactured and since then, they have been continuously advancing their technology in camera making catering to consumers from armatures to hobbyists. Mission and values of the company, “At the Heart of the Image” “For Nikon, there is nothing more compelling than the potential of the image to express the riches of human experience. Our heartfelt desire is to continue to explore this potential. At Nikon, we consciously strive to refine our sensibilities. This process is the key to creating new value for the image - and the secret to inspiring you to realize all the aspirations of your heart.” (http://imaging.nikon.com/products/imaging/technology/brand/index.htm). As we can see from their mission statement, Nikon firmly believes in the technology they create and wants to allow their users to experience the essence of every......

Words: 339 - Pages: 2

Nikon

...Nikon’s Problem Nikon is a Japanese multinational corporation, which focuses on cameras, binoculars, camera lenses, microscopes, ophthalmic lenses and semiconductor fabrication. Nikon was founded in July 1917, and it’s headquartered in Tokyo, Japan. With strategy of optics and imaging products, Nikon is keeping going on researching new technology and developing advanced products. Till to March 2013, Nikon’s net sales have been over 10.7 billion dollars, and its operating income has been over 542 million dollars. Nikon’s business has already reached every part of the world, and its market is mainly aimed in United States, Europe, China and Japan. As the symbol of high technology and perfect quality, Nikon has been the world’s second largest manufacturer. With the huge success of camera, Nikon has leaded the world’s compact camera market for over 20 years. By enhancing its brand power and maintaining its full lineup strategy, Nikon is aiming to achieve a 25% to 30% share of the market by the fiscal year ending March 2016. However, despite its success, Nikon currently faces a crisis with its compact cameras. The compact camera market is shrinking, mainly caused by the growing use of smartphones. The global digital camera market is forecast to shrink 29 percent to 102 million units next year compared with 144 million in 2010. Customers simply do not see the value of purchasing a $250 (or more) Nikon compact camera when their smartphone has a similar quality camera. Additionally...

Words: 326 - Pages: 2

Intro and Summary

...Nikon is a company that satisfies a person wants and need by providing all the specification for them. Nikon cameras are design with many functions with different specification. This is to serve customers in a unique that allow them to use these function in a more different and complex way. Besides that, Nikon offers a wide variety of products from cameras to lenses and flashes. The price for each product that Nikon offer is reasonable as consumer is paying for what they are getting. The products that they produced are fewer defaults and they receive more positive feedback than negative one by consumers. Nikon Company is also a strong and experience company. They have been operating for more than ninety years, making them a trusted company by customers. Nikon operated all around the world. It started in Malaysia since year 2001. The market level for Nikon is strong as there are plenty of highly trained employees working for them. Nikon target segments are base on market segmentation. Each person lives differently, and Nikon deliver different product for different people. Nikon has also advertised its products in media. They are trying to put the product image into the consumers mind. Making the consumer aware of the product and have little understanding about it. Nikon design its products in a way that influence the consumer buying decision. Consumers will feel more excited and higher class when purchase it. Nikon is also a trusted company. Consumers will have positive......

Words: 273 - Pages: 2

Nikon

...Oleh Nasron Sira Rahim   Pesawat MAS rempuh rumah setinggan Kampung Seri Menanti ketika mendarat di Lapangan Terbang Tawau 15 September 1995   SUASANA di Lapangan Terbang Tawau, Sabah, kecoh pada tengah hari Jumaat, 15 September 1995. Orang ramai yang berada di dalam dan sekitar lapangan terbang itu tergamam, lebih-lebih penduduk perkampungan setinggan di tepi kawasan itu.   Ketika jam menunjukkan jam 12.55 tengah hari, satu tragedi dahsyat berlaku di kawasan berkenaan. Pesawat Fokker 50 Penerbangan Malaysia (MAS) yang baru mendarat di lapangan terbang itu, terbabas arah sehingga merempuh kira-kira 20 rumah setinggan di Kampung Seri Menanti yang terletak hujung landasan.   Kejadian cemas itu menyebabkan penumpang menjerit panik di dalam pesawat. Mereka menyedari ada sesuatu yang tidak kena terhadap kapal terbang berkenaan.   Bagaimanapun, jeritan itu tidak lama apabila kira-kira 10 minit kemudian, satu letupan kuat kedengaran sehingga menggemparkan penduduk sekitar yang pastinya sama sekali tidak menyangka kemalangan seumpama itu akan berlaku pada hari berkenaan.   Selepas itu, penduduk yang masih terkejut menyaksikan tragedi itu melihat api mula menjulang di sebelah kanan pesawat. Kekhuatiran mula meresap pada minda tatkala memikirkan kemungkinan kebakaran akan menyambar penumpang di dalam pesawat.   Beberapa penduduk yang khuatir letupan dan kebakaran akan merebak, bertempiaran melarikan diri dalam suasana kecoh. Jeritan penduduk meningkah bunyi letupan yang......

Words: 1492 - Pages: 6

Nikon Corporation Submitted for Marketing 401

...Marketing 401 Name of organization: Nikon Corporation Product analysis and strategy Pricing strategy Promotion strategy Distribution strategy Environmental Analysis Nikon operates in a highly competitive consumer and professional optics environment. The product range in this industry starts with consumer level digital cameras then moves through to pro-level film and digital cameras and includes sport and scientific optics such as binoculars and telescopes. There are a number of competitors all pushing for market share. Smaller competitors include Lumix, Olympus, and Leica. Larger, more dominant, competitors include Nikon, Canon, Sony and Pentax. The largest influence of this environment is the economy. Sales are typically directly inline with expendable cash flow of both businesses and consumers. Technological advancements are also a major influence. Although professional optics and cameras tend to have longer shelf lives, consumer level products are expected to advance a much quicker pace. Advancements in micro-technology assist with making consumer products smaller, faster, and more powerful as the market and consumer spending habits tend to dictate. Finally, in foreign markets such as the UK, political debates about the right to photography in public often influence which type of optics are released and how powerful those optics are. Environmental scanning would be conducted on a continuous basis across all existing products. Closely monitoring...

Words: 2863 - Pages: 12

Marketing Communication. Nikon

...Introduction Nikon is amongst the pioneers of the optical and camera manufacturing market and has been around since the 1910s. Their technology is undeniably one of the best, allowing consumers to experience fast speed and sharp photography. Nikon however, is not the first brand that most consumers will think of when considering the purchase of a camera. History of Nikon The brand Nikon was given to small sized cameras in 1946 after the World War II by the company Nippon Kogaku KK, which was formed by the merging of Three Japanese leading optical manufactures in 1917. In 1948, the world’s first Nikon camera was manufactured and since then, they have been continuously advancing their technology in camera making catering to consumers from armatures to hobbyists. Mission and values of the company, “At the Heart of the Image” “For Nikon, there is nothing more compelling than the potential of the image to express the riches of human experience. Our heartfelt desire is to continue to explore this potential. At Nikon, we consciously strive to refine our sensibilities. This process is the key to creating new value for the image - and the secret to inspiring you to realize all the aspirations of your heart.” (http://imaging.nikon.com/products/imaging/technology/brand/index.htm). As we can see from their mission statement, Nikon firmly believes in the technology they create and wants to allow their users to experience the essence of every picture taken. As important as it......

Words: 414 - Pages: 2

Nikon D5000

...Settings: Viewing Recent Settings..............................................................190 O My Menu: Creating a Custom Menu.........................................................................191 x Technical Notes 193 Compatible Lenses............................................................................................................... 194 Compatible CPU Lenses .................................................................................................... 194 Compatible Non-CPU Lenses .......................................................................................... 195 Optional Flash Units (Speedlights)................................................................................. 198 The Nikon Creative Lighting System (CLS) ................................................................. 198 Other Accessories ................................................................................................................. 202 Approved Memory Cards.................................................................................................. 203 Attaching a Power Connector and AC Adapter ........................................................ 204 Caring for the Camera...............................................................................................................

Words: 56385 - Pages: 226

Marketing Communication. Nikon

...Introduction Nikon is amongst the pioneers of the optical and camera manufacturing market and has been around since the 1910s. Their technology is undeniably one of the best, allowing consumers to experience fast speed and sharp photography. Nikon however, is not the first brand that most consumers will think of when considering the purchase of a camera. History of Nikon The brand Nikon was given to small sized cameras in 1946 after the World War II by the company Nippon Kogaku KK, which was formed by the merging of Three Japanese leading optical manufactures in 1917. In 1948, the world’s first Nikon camera was manufactured and since then, they have been continuously advancing their technology in camera making catering to consumers from armatures to hobbyists. Mission and values of the company, “At the Heart of the Image” “For Nikon, there is nothing more compelling than the potential of the image to express the riches of human experience. Our heartfelt desire is to continue to explore this potential. At Nikon, we consciously strive to refine our sensibilities. This process is the key to creating new value for the image - and the secret to inspiring you to realize all the aspirations of your heart.” (http://imaging.nikon.com/products/imaging/technology/brand/index.htm). As we can see from their mission statement, Nikon firmly believes in the technology they create and wants to allow their users to experience the essence of every picture taken. As important as......

Words: 336 - Pages: 2

Strategic Management Comparison Between Nikon and Cannon

...NIKON VS CANON | STRATEGIC MANAGEMENT ANALYSIS | | 4/1/2012 4/1/2012 Table of Contents Strategic Management Comparison between Nikon and Canon 3 Introduction 3 Nikon Company Background 4 Logo 4 History 5 Products 5 Canon Company Background 6 History 6 Logo 7 Products 7 Nikon Corporate Information 8 Mission 8 Vision 8 Canon corporate information 9 Mission 9 Vision 9 Corporate Philosophy 9 SWOT Analysis 10 Nikon 10 Strengths 10 Weaknesses 11 Opportunities 11 Threats 11 canon 12 strengths 12 Weaknesses 12 Opportunities 13 Threats 13 TOWS Matrix 14 Canon 14 Strengths – Opportunities 14 Strengths - Threats 14 Weaknesses – Opportunities 15 Weakness - Threats 15 Nikon 16 Strengths – Opportunities 16 Strengths – Threats 16 Weakness – Opportunities 16 Weaknesses – Threats 16 Corporate Governance 17 Japanese Corporate Governance 17 Nikon Corporate Governance 19 Management System 19 The Board of Directors and Executive Committee 20 Corporate Auditors and the Board of Corporate Auditors 20 Nikon Board of Directors and Corporate Auditors 21 Canon corporate governance 22 Board Of Directors 25 Porter Five Forces 26 Rivalry 26 Threat of Substitutes 27 Buyer Power 28 Supplier Power 28 Threat of new entrants 28 corporate culture 30 Nikon 30 Canon 30 Conclusion 31 References 32 Strategic Management Comparison between Nikon and Canon Introduction “One image......

Words: 6307 - Pages: 26

Nikon Yearly Report

...Annual Report Year ended March 31, 2011 At a Glance Nikon has been a pioneer in optical technology markets worldwide since its inception in 1917. Today, we offer a wide range of products utilizing advanced technologies, from consumer optics such as digital cameras, camera-related products and binoculars to industrial precision equipment including IC and LCD steppers and scanners, microscopes and measuring instruments. In the fiscal year ended March 2011, Nikon posted an increase in sales and regained profitability, absorbing the impact from the appreciation of the yen and the Great East Japan Earthquake, which occurred on March 11. This was due mainly to continued positive sales in the Imaging Products Business, and recovery in the Precision Equipment and Instruments businesses. We will maintain measures to bolster our earnings capacity and develop cutting-edge products, to ensure we remain on a path of sustainable growth. Nikon, following its unchanged corporate philosophy of “Trustworthiness and Creativity,” will consistently offer new value and continue to grow. Precision Equipment Nikon contributes to our increasingly sophisticated information society with its leading steppers and scanners, used in semiconductor and LCD panel manufacturing worldwide. Imaging Products For a new dimension of pleasure from photography, Nikon develops and markets imaging products worldwide with various features using sophisticated digital imaging......

Words: 29192 - Pages: 117