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Mba General Management

In: Business and Management

Submitted By jamaicansting
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School of Management
Course Syllabus

Purpose Seminar/Constructive Action: Intra & Entrepreneurship/Business Planning

Course Code: FLD 521 PCA
Course Description
Students create an intra or entrepreneurial plan for the development and growth of a beneficial and profitable venture incorporating the necessary marketing, financial, legal, organizational and administrative components.
Course Objectives
After completing the course, the student will be able to: 1. Apply acquired business skills (finance, accounting, marketing, management, negotiation, human relations, legal, and administrative) to create an intra or entrepreneurial business plan for the development and growth of a beneficial and profitable venture. 2. Improve on key business skills including writing, oral communications, goal-setting, and organizational leadership and planning. 3. Produce a business planning document that will enable you to successfully implement your Purpose III Constructive Action project.
Course Relevance to CA
The course introduces the students to business management: planning, organizing, staffing, directing, and controlling that are applicable to managing entrepreneurial or intrapreneurial ventures. This course prepares the students for real life business operations and teaches them practical application of theoretical learning.
Course Prerequisite
Purpose I Constructive Action
Required Textbook:
Stutely, R. (2007). The definitive business plan: the fast-track to intelligent business planning for executives and entrepreneurs. Financial TimesPrentice Hall. ISBN: 978-0273710967.

Other Required Readings: h
Handouts, New York Times, The Wall Street Journal, Internet and other supplementary materials.
Assessments
ASSIGNMENTS | Points (or % of Grading) | Final CA & Business Plan | 60% | Mid Point Assessment CA Draft | 20% | Progress…...

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