Jk Tyre

In: Business and Management

Submitted By talha17
Words 3208
Pages 13
J.K TYRES
Report on J.K tyres
Assignment of Business Policy and Strategic
Management

Submitted By:-

Submitted To:-

Md. Talha Sarwar
14-MBAK-59
GG1779

Mr. Yashik P. Sir
(Assistant Professor)
Department of Business
Administration

Contents
• Introduction to company
• Vision, mission, business definition, goals and objective of company • SWOT analysis
• Environmental appraisal
• Organisational appraisal
• Business level strategy
• Corporate level strategy
• Corporate governance
• Corporate Social responsibility
• Functional implementation
• Operational implementation
• About stake holders
• Project implementation of co.
• Resource allocation

1

COMPANY PROFILE
JK Tyre and Industries Ltd. is a mega corporate entity that is emblematic of excellence, diversification and pioneering new technologies. A part of JK
Organization which ranks among the leading private sector groups in India, JK Tyre and Industries is committed to self-reliance and follows an ethic that views customer satisfaction as an index of achievement.
HISTORY:
JK Tyre started manufacturing of tyres in 1977 with a capacity of 0.5 million tyres per annum which has grown over the years to its present capacity of 8.7 million tyres per annum. It has four modern plants in India, strategically located in the State of Rajasthan, Madhya Pradesh and Karnataka. The Company produces and sells tyres and tubes under well-known brand names of "JK Tyre” and “Vikrant” for all categories of four wheelers.
INTRODUCING JK TYRE AND INDUSTRIES:
JK Tyre has emerged as India’s leading four-wheeler tyre manufacturer and the amongst top 20 tyre manufacturer in the world. As the pioneers of Radial technology in India, the company brought the radial revolution by introducing Passenger Radials way back in 1977 and has taken forward this revolution in the Truck and Bus…...

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