Intercultural Proficiency

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Submitted By mamita
Words 2536
Pages 11
Azúcar 813 2 Irvine Clarke III, Theresa B., Flaherty, Newell D. Wright, Robert M. McMillen (2009)
Student Intercultural Proficiency From Study Abroad Programs, Journal of Marketing Education

Statement of the Problem
The problem, which is related to study abroad programs (SAPs), is clearly stated in the article’s introduction. The problem stated is “that a deficiency exists, within marketing education, of empirical evidence on the explicit impact of SAPs on student attitudes and behavior. In particular, empirical evidence is absent which specifies the characteristics of intercultural growth that are an outcome of SAP” (Clarke, Flaherty, Newell, McMillen, 2009, p. 174).

Purpose Statement
The purpose is directly stated in the article as follows, “this study… attempts to extend the marketing education literature by empirically investigating the specific intercultural proficiencies that may advance while students study abroad” (Clarke III, et. al. 2009 p. 174). The purpose then specifically addresses the benefits for marketing educators from “expanded knowledge on the possible outcomes of a SAP” (p. 174).

Background & Importance/Significance (literature review)
In this study, the literature review serves three purposes. First, it defines the specific intercultural proficiencies that are likely to advance from the study abroad experience: intercultural proficiency, global mindedness, intercultural communication, openness to diversity, and intercultural sensitivity (Clarke III, et. al. 2009). Second, the review discusses current findings regarding the impact that study abroad has had on each of these skills. Finally, the authors introduce instruments that have been used to measure these skills, such as the scale developed by Pascarella, Bohr, Amaury, Ranganathan, Desler, & Bulakowski (1994), Bennett’s (1993) Developmental Model of Intercultural…...

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