Ge: Strategy

In: Business and Management

Submitted By petersoe3
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Running head: GE STRATEGIC ANALYSIS

Strategic Analysis

Every organization needs to have ways in which they can meet their objectives. This is needed to demonstrate to shareholders that they have a plan in which they will be using the capital resources that were provided to the firm in a profitable and ethical manner. This is most commonly done through strategic planning. Many firms devote a lot of time and effort into this initiative in order to prove, or demonstrate, to their shareholders that they are indeed using the injected capital wisely in efforts to generate a profitable return. One of the most popular organizations to undertake such an intense endeavor is General Electric (GE). Each year, GE utilizes a lot of resources in order to accomplish their strategic objectives. This examination will look at GE through a strategic lens while looking at their current practices. This author will then include a summary of the findings conducted through research, and also suggestions for improvement.
Strategic Planning General Electric (GE) is an organization that has over 130 years of experience. It was started by the famed Thomas Edison. Since its inception GE, as a company, is now comprised of a diverse, global infrastructure which operates in many types of sectors. These sectors include; finance, media, energy and a wide range of other offerings. Each year the leaders of each of these particular division lines meet to discuss the outlook and strategy for the upcoming fiscal year. These sessions can last as long as three to four weeks and are typically done outside of corporate headquarters. In order to prepare for the strategy sessions, each of the senior leaders must diagnose their existing business portfolio to access how their current, and former, strategy resulted. This helps the organization and the specific business unit, decide whether to inject…...

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