Evolution of Ford Company

In: Business and Management

Submitted By sunshine2467
Words 1594
Pages 7
Evolution of Ford Company

The Ford Motor Company (FMC) is an American multinational automaker based in Dearborn, Michigan. The automaker was founded by Henry Ford and incorporated on June 16, 1903 with $28,000, eleven men, and Henry Ford as Vice President and Chief Engineer of the company. This was only the beginning of what was to become a pioneering automaker whose prominence in innovations would transcend the auto making industry and transform Ford Motor into the leader it is today

Initially, when Ford Motors first open its doors they were only producing three cars a day. In 1908 the company produced the famous Model T, a reliable and affordable vehicle for the mass market. Ford drove and raced this vehicle at every opportunity to prove how reliable it was. The success and the growing demand for the Model T was possibly the inspiration that led Ford to seek faster alternatives for mass production and in 1913 introduced the conveyor-belt assembly line. The incorporation of the conveyor-belt was possibly Ford’s greatest contribution to the automotive manufacturing industry. First implemented at the Highland Park, Michigan, the new technique allowed individual workers to stay in one place and perform the same task repeatedly on multiple vehicles that passed by them. This had a tremendous impact on production and Ford Company that went from doing 3 cars a day, to one every 93 minutes. By the end of that year they had perfected the techniques so well that production was about 1 million cars or I car produced every 24 seconds. Fords is by far one of the most successful companies not only in the United States but the world. Its leadership and commitment to continuously focus on innovation, design and ingenuity led this company to become the power house auto maker it today. Unfortunately, success did not come without complications. Workforce and design issues…...

Similar Documents

Ford Motor Company

...“Ford Motor Company” Barbara Wilson Professor Andrea Dennis Business 302 February 7, 2011   Discuss at least three criteria the company should use to decide which of the four listed options is best and the reasons why each criterion should be used. “Steps to Rational Decision Making” Define the problems: Ford Motor has been losing money for years, particularly in its North American operations. Option one is to close down older plants in an effort to realign production and sales. The best criteria decision to use should be “Steps to Rational Decision Making”. The first step in decision making is to identify and define the problem. Identify Decision Criteria are the standards used to guide judgments and decisions. Weight the Criteria. After identifying decision criteria, the next step is deciding which criteria are more or less important. Some companies use mathematical models for weighting decision criteria, all require the decision maker to provide an initial ranking of the criteria. Some use absolute comparisons, in which each criterion is compared to a standard or ranked on its own merits. Another method uses relative comparisons, in which each criterion is compared directly to every other criterion. Some criteria weight that guided decision maker’s judgment to close or not close the company included the cost of present inventory sales. Also cost to buying out the workers, shuttering the plants, setting up a new business and selecting a new location......

Words: 1261 - Pages: 6

Ford: Ressurecting an Iconic Company

...1) I would classify the company Ford as third of its competitive position. Behind GM and Chrysler. Several troubles that Ford had trained their sells and revenues to collapse. Indeed, their car were juged like unactual comparing to the car produced by its principal competitors. Their cars were overconsuming on fuel, SUV’s template and pretty rounded designed when the current market tends to agressive curves and shapes. Furthermore, they decided to ask the US Governement to a bailout that they still did not received but which shows how low the actual financial state of the company is. 2) Ford is market centered on customer expectations than on the current market of their competitors. Both of the three companies used to have financial troubles and received the bailout. Ford decided to reorganize its production in a way to satisfiying the most they could their customers without being really aware of their competitors’offers. I think that Ford should continue to develop their level of technologies embedded in cars but should also take care about creatings more events, promotion like do its contestants. 3) Ford’s Sync maintain its competitive advantage by offering always new devises like for example the vocal recognition which allow customers to direclty control the onboard computer monitoring all the electric components of the car but also the connectivity of the driver with the internet. This is definitely a substainable advantage for Ford which even more improvable due to......

Words: 371 - Pages: 2

Ford Company

...FORD MOTOR COMPANY: STRENGTHENING THE DEAL NETWORK Stefanie DiBella Professor Zeno MBAD 640 1/21/13 Introduction: In March 2011 David Kelleher and his team at Ford Motor Company came together to face the challenges that the Ford brand and their brand counterparts were facing: low marketability, competition of imports, high gas prices and of course an ever changing consumer market. “The Way Forward” and “One Ford Mission” was adopted to turn their focus to rethink how to target consumers, consolidate dealers and reposition the Lincoln brand. Analysis: 1)Chapter 7 discusses differences between the business market and the consumer market. Identify two differences that have a significant impact to the automobile industry and supply chain structure. Explain your answer using information from the chapter and the case. Because Ford Motor Company has developed a vast array of vehicles that can target a wide audience, Ford Motor Company faces the issue of understanding these two very different target markets: the business market and the consumer market. The two differences that can have a significant impact on the automobile industry and its supply chain structure; is the number of buyers in both markets, and fluctuating demand. Business markets make up a fewer percentage of the total number of sales for Ford vehicles however, the business market purchases vehicles with higher dollar amounts then consumer markets. I myself having witnessed this concept of the......

Words: 1626 - Pages: 7

Ford Motor Company

...Ford Motor Company Alan Mulally, CEO, Ford Motor Company Leadership and Organizational Behavior November10, 2010 by Walid Mediouni Dr. Yohannes Abate Fall 2010 Washington DC campus Strayer University 1) Discuss the role of leadership and how it can impact organizational performance. The role of leadership in an organization is like the role of a general in the army; they both plan and lead a group of people to accomplish a goal. The leader of an organization can make it a successful business because of their leadership style or they can cause an organization to fail. A good leader can be compassionate to the employees needs, listen to their complaints and communicate with their employees. In the case it is stated, “Alan Mulally’s leadership has resulted in Ford making some strategic moves.” (Hellriegel et al., 2011) His skills and style helped Ford to move ahead in the industry during an economic recession. 2) Discuss Mulally’s leadership style at Ford Motor Company and provide examples of how his actions fit this style. According to Lewis Booth, chief financial officer at Ford,”Alan’s style is pretty relentless.” He says,” If this is the reality, what are we going to do about it?” (Hellriegel, 2011). Mulally is a typical example of a learning leader. (Journelism.org, 2010) What’s most impressive is Mulally’s “results oriented” leadership style. (American Power, 2010). Mulally’s leadership style is relationship behavior. Hellriegel defines......

Words: 998 - Pages: 4

Ford Motor Company

...Ford Motor Company’s Strategic Human Resources John Lucas Liberty University HRM 530 Strategic HR Management Dr. Al Bryant Summer 2014 Ford’s Business and Human Resource Strategy One team, one plan and one goal unites the human resources and business challenges into an integrated strategic plan for Ford Motor Company (Ford, 2014). Ford develops and supports its employees and business through labor relations, business operations, compensation, benefits, work force planning and recruiting, organizational development, personnel relations, human resource strategy, learning and development, aggressively restructuring to operate more profitably at the current economic demand and changing model mix, accelerate the development of new products our customers want and value, finance our plans while improving our balance sheet and work together as an effective team (Ford, 2014). Ford has ensured that its human resources strategy is aligned with its business strategy by encouraging focus, teamwork and a single global approach, and through training and workforce development, employee efforts are aligned to reach a common definition of success (Ford, 2014). Automotive leadership through teamwork to develop customer satisfaction, employee and essential business partner relationships, dealers, investors, suppliers, unions, councils, and communities where Ford has established its presence (Ford, 2014). Ford’s team develops high quality green, safe products, maintains a strong......

Words: 824 - Pages: 4

Ford Motor Company Swot

...Ford Motor Company: Strategic and Operational Plans Eric R. Scott Management 521 September 29, 2014 Alisa Fleming Ford Motor Company: Strategic and Operational Plans The Ford Motor Company is one of the first automotive companies in the United States and the world. Today Ford is the second largest U.S. automaker and fifth largest vehicle seller in the world. The Ford Motor Company manufactures and sells a wide variety of automobiles, trucks, buses & automotive related parts. Using the SWOT analysis format, we will look at Strategic and Operational plans that are critical to the future of the company. Strategic Plans Increasing global market share is the first strategic plan the Ford Motor Company, as an organization must focus on. Drawing on their strong engineering capabilities, Ford has been an innovator in the automotive industry and will need to continue to be a leader. Producing some of the most technological advanced vehicles, Ford has been a leader in their industry. Today Ford is focusing on hybrid & highly fuel efficient technologies to gain an advantage over their competitors. Specifically Ford has been developing Hybrid Electric Vehicles (HEVs) that use ECOnetic innovations. ("Company Spotlight," 2010) Offering significantly improved gas mileage as well as low operational costs; Ford vehicles attract customers worldwide. Looking towards emerging markets, Ford will also increase their global market share through their manufacturing,......

Words: 705 - Pages: 3

Ford Motor Company

...other internal and external factors have made Ford realize they need to explore solutions to deal with the supply chain challenges leading to cost and the reality they are facing and may continue to face in the future. The majority of issues in Ford’s present chain result from inefficient control of their large supplier base and the complexity of their supplier network in addition to inability to communicate to server their end customers. Ford has realized the urgent need to change their supply chain in order to be more cost effective and more profitable for its shareholders. Since Dell and Ford are two different types of markets, one is in the computer manufacturing/distribution business and the other is in the automobile business, it does not seem right for Ford to implement the exact “virtual integration model” deployed by Dell. The fact the car buyer usually wants to touch and feel the car before they make a purchase of a car would put Ford at risk of losing their customers to the competitors. On the other hand when customers buy computers on-line they don’t have to worry about touching and testing the computers and they require a better price than the other retail avenues to buy computers. Some other considerations in this case are the consideration of the buying frequency of cars versus computers and financing requirements for a car versus a computer. Another consideration would be the number of suppliers to support Ford manufacturing versus Dell’s computer......

Words: 2308 - Pages: 10

The Ford Motor Company

...Ford Motor Company Strayer University BUS 302 Professor Doreen Rainey October 31, 2010 Ford Motor Company located in Dearborn, Michigan has an alarming problem. Ford Motor has lost money in its North American sector of operation in the past years, despite its increase of models. In an attempt to attain a larger portion of the car market Ford Motor acquired some luxury models. Ford Motor moved some what away from Mr. Ford’s vision to produce cars affordable for the masses when acquiring luxury models. In order to reduce loses that are being acquired each year Ford must come up with a solution. There are four options that must be viewed to reduce losses. First is the reduction of older plants. Second produce only practical small cars. Third focus on the international market where Ford has been very successful and reduces it present in North America. Fourth dump the Premium Automotive Group (week 4, nd). Ford should use the S.M.A.R.T. guidelines, Specific, Measurable, Attainable, Realistic, and Timely (Management, 2011, p.79). Let’s take a look at the second option and view it with the S.M.A.R.T. guidelines. Ford specific goal using this option would be producing practical small cars to reduce the revenue lost. The American people are becoming more conscience of the rising gas price environment. SUVs and large car increase the usage of gas causing an increase in out of the pocket expense for personal vehicle. It is a proven fact that SUVs and large car......

Words: 1699 - Pages: 7

Ford Company

...Ford Motor Company    The ford motor company or known as Ford is an american, multinational  automaker. Ford Motor Company is the fifth largest automaker based on the world wide  sales. The headquarters is in Dearborn, Michigan, Its a suburb off of Detroit. It was  founded by Henry Ford and opened on June 16, 1903. The Ford Motor Company sells  automobiles and commercial vehicles under the brand name of ford and most luxury  cars under the lincoln brand. Ford also owns a Brazilian SUV manufacturer, troller, and  a performance car manufacturer,FPV. also in the past it had produced tractors and  automotive components.   On June 16th, 1903 the ​  Ford Motor Company did not know that it  would go on  to become one of the largest and most profitable companies in the world, as well as  being one of the few to survive the ​ Great Depression​ .​  It also is ​ the largest  family­controlled company in the world, The Ford Motor Company has been in  continuous family control for over 110 years. During the great depression, Ford like all  other manufacturers, responded to the collapse in motor sale by reducing their scales of  operations and laying off workers. By 1932 the unemployment rate had risen to 30% in  Detroit, with thousands of families facing real hardships. Although ford did assist a small  number of distressed families with loans and parcels of land to work themselves. With  the majority of the thousands of unskilled workers who were laid off were left to cope on ......

Words: 418 - Pages: 2

Ford Company

... Alignment of HRM and Business Strategies Assignment 1 Strategic Human Resources Management- HRM 530 Ford Motor Company believes it is one of the greatest automobile manufacturers of all time. One Ford, One team, One Plan, One Goal is the mission and vision for its company, which is an American diversified global automobile industry, and that was founded in 1903, by Henry Ford (“History of Ford Motor Company”, 2015). These vehicles have changed how the world view and drove automobiles. Their core values are putting people first, pursuing excellence, embracing the change, acting with integrity and serving our world. They have always worked on the base of founding principles and their heritage. Propose how you would ensure the HR strategy is in alignment with the business strategy. According to the OPM, HR (1999), alignment means to incorporate decisions about people with decisions about the results an organization is trying to obtain. Companies that successfully align HR with the business mission accomplishments do so by integrating HR with the planning process and activities that support the mission and goals of the company, while building a strong relationship. Aligning Human Resources (HR) Strategy with the Business Strategy, Ford is committed to ever changing upgrades and developments to help ensure the company can realize its goals. This company’s values and vision will provide the groundwork for everything it does to include its employees, what’s right for the......

Words: 956 - Pages: 4

Ford Motor Company

...“Alan Mulally, CEO, Ford Motor Company” Chiquetta Silver BUS 520 Dr. Amine Ayad May 15, 2011 Discuss the role of leadership and how it can impact organizational performance. Leadership is the process of developing ideas and a vision, living by values that support those ideas and that vision, influencing others to embrace them in their own behaviors, and making hard decisions about human and other resources (Hellriegel & Slocum, 2011, p.4). Leadership is guiding people toward productive results to achieve the goals of the organization. It involves influencing people to move from where they are to some new place. An effective leader has the ability to motivate and influence others. Leadership influences organizational performance depending on the level to which the leader enables managers and team leaders to plan, organize, control, and act effectively. By accepting authority, responsibility, and accountability, managers can confidently face though situations that require decisions made. Both the manager and the subordinate must know how to distinguish right from wrong by using sound judgment. Likewise, the leader must to learn his own strengths and weaknesses at work as well as his personal life and seek new professional skills. Everybody has different opinions and attitudes towards values, lifestyles, and behaviors. Thus, an effective leader will use diversity at the workplace to combat the fierce competition in the market place. Cultural diversity within......

Words: 1305 - Pages: 6

The Ford Motor Company

...Abstract Ford Motors used to be a prominent automobile company in the past. The company is on the verge of bankruptcy because of unexpected/unusual expenses incurred in the form of changes in investment and extinguishment of debt liabilities. The company should devise a policy that curtails the cost of sales, particularly, structural cost. Ford needs vast managerial and structural changes. The company needs to revise its price patterns, designs and make new and attractive products for the ultimate user, mainly, middle-class groups. Ford also needs expansion in Europe and Mexico. Keywords: Ford motors, cost analysis, microeconomics, demand, recommendation Introduction Purpose Microeconomics is that the branch of economic science that analyzes the behavior of individual shoppers and corporations to do and perceive the decision-making method of each business and households. Economics is concerned with the interaction between individual consumers and sellers also because the factors that influence the alternatives created by both consumers and retailers. Especially, economics focuses on patterns of providing and demand and, therefore, the determination of worth and output in individual markets. The aim of this paper is to clarify however economics influences the Ford Motor Company. History Henry Ford was born on June 30th, 1863. Ford saw his first car when he was 12 years old. Henry and his father were riding into Detroit during that time span.......

Words: 2272 - Pages: 10

Unionization of Ford Motor Company

...Unionization of Ford Motor Company Human Capital Management 531 February 27,2012 professor: Ricky Owen Unionization of Ford Motor Company Ford Motor Company Background At the beginning of the century, cars were merely toys that only the rich could afford and were very complicated to drive. Henry Ford did not invent the automobile, he created a car that every typical, average American would be able to afford. Henry Ford was able to produce affordable cars because he introduced the idea of the assembly line to manufacturing the cars. The efficiency in which the cars were manufactured allowed Henry Ford to decrease the cost of the Model "T" from $825 to $575 within four years of the cars debut. As a result, Ford's share of the market was 48%. Cars were assembled by skilled men who performed the same task over and over again from piles of parts. The assembly line was so efficient that the time to create a car reduced from twelve and a half hours to six hours. Legal issues and obstacles that Ford could encounter: Ford Motor Company is an extremely large corporation that must keep, UAW (United Auto Workers), a very large union content. With the collapse of the economy in 2008, many workers and unions have had to compromise with larger companies in order to keep these companies from moving their production outside of the United States. Ford has agreed to "in-source" jobs from Mexico, China, and......

Words: 1197 - Pages: 5

Ford Company

...Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford company overview Ford......

Words: 312 - Pages: 2

Ford Motor Company

...Ford Motor Company: An Analysis of Employee Motivation and Morale Table of Contents Overview 2 Introduction 3 Clues from History 3 Ford & the Other Guys 6 Innovation & Motivation 8 The Family 12 Cutbacks 13 Conclusion 15 Works Cited 16 Overview The purpose of the following paper is to inform the reader about possible techniques of behavior modification in an attempt to solve motivational problems with workers at Ford Motor Company. Information on the company’s history, current and future outlooks, and human resource problems will lay the foundation to apply proven methods of increasing motivation. The paper is concluded with a look into the effects of cutting costs on employee moral along with a summary of proposed methods for solving the loss of motivation at Ford. Introduction Ford Motor Company has been an American icon since the very early years of the 20th century. From the Model T’s, which were assembled by hand in 1903, to today which includes Aston Martin, Land Rover, Lincoln, and several other products, along with the signature Ford brand-name products, Ford Motor has been making cars and, more importantly, making incredible profits. With amazing innovations by Henry Ford and his successors, a product which appeals to the American people, and incredible tenacity, Ford has grown to be the world’s third-largest automaker and one of the top-ten most profitable corporations in the world. Being one of the world’s most powerful and......

Words: 4446 - Pages: 18