Businees Case

In: Business and Management

Submitted By dolaisar
Words 3823
Pages 16
Contemporary Issues In Education Research – Fourth Quarter 2013

Volume 6, Number 4

Student Perceptions Of Peer Credibility
Based On Email Addresses
Jeffrey A. Livermore, Henry Ford Community College, USA
Marla G. Scafe, Walsh College, USA
Linda S. Wiechowski, Walsh College, USA
David J. Maier, Henry Ford Community College, USA

ABSTRACT
The purpose of this study was to evaluate students’ perceptions of their peer’s credibility based on email addresses. The survey was conducted at a community college in Michigan where all students were registered and actively taking at least one course. The survey results show that a student’s selection of an email address does influence other students’ perception of their credibility. An email address that consists of a nickname reduces the student’s perception of peer credibility. Keywords: Student Credibility; Email Address; Peer Credibility; Online Education

INTRODUCTION

T

here is a growing trend toward online education. Schools find that there is a financial incentive and students appreciate the convenience and freedom of not being tied to set class times and locations.
One of the challenges of online education is that students may never meet their peers and only have contact with them through an electronic learning management system. Online students complete group assignments and may even be asked to assess the course work of their peers. Some students question the credibility of their peers’ ability to perform in these roles (Kaufman & Schunn, 2011). Students who perceive that they are in online groups with students of lesser abilities may become discouraged (Ge, 2011).
Credibility is an important factor in post-secondary education. Credibility is influenced by a number of factors including ethnicity, gender, sexual orientation, and choice of clothing (Morris, Gorham, Cohen & Huffman
1996; Patton 1999; Russ, Simonds, &…...

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